November 14 Luncheon – Level Up: Taking Your Social Presence to the Next Level
Sam Moore, Online Communications Coordinator for the Missouri History Museum, tackled social media beyond the basics, including:
- Building posts that people want to click on: You've got content and you're sharing regularly, but are you presenting that content in the most effective way possible?
- Consistency is key: What are you doing to present yourself consistently and in the best way possible, regardless of where your community finds you online?
- Some free (or almost free) tools every nonprofit social media manager should have in their digital toolbox.
October 10 Luncheon – Fear of Fundraising
Fundraising doesn't have to be frightening. Mary Kitley, Chief Development Officer at St. Patrick Center, discussed how to overcome that fear. Mary presented on why people choose to give money, how to prepare for an ask, and how to craft your “pitch.” As a communications expert, these fundraising best practices can help you, your board members, and volunteers prepare for important asks.
Luncheon sponsored by RubinBrown LLP
September 28 – Breakfast with the Eggsperts: Leadership
Local leaders answered questions and give advice on nonprofit leadership and communications. Attendees spoke with executives in small round-table discussions, networked, and shared best practices with fellow CSPRC members.
Maureen Hill, President and CEO, ALS Association, St. Louis Regional Chapter
Diane Johnson, Vice President of Institutional Advancement, Missouri Botanical Garden
Mary Kitley, Chief Development Officer, St. Patrick's Center
Matt Menietti, Executive Director, GlobalHack
Josh Wilson, Executive Director, Mission St. Louis
September 12 Luncheon – The Conversations Continue: A Roundtable Discussion From Spectrum
With featured speakers from the 2017 Spectrum Conference
Some of the most highly rated speakers from the 2017 Spectrum conference led roundtable discussions, sharing additional information in their areas of expertise and continuing the conversations they began at the May Spectrum conference.
- Maryanne Dersch, 501 Creative - Courageous Communication: how codependence is making your brand boring and what to do about it
- Matt Menietti, GlobalHack - Maximize Your Mission Through Technology and Automation
- Chris Reimer, Maryville University - Facebook Live & Livestreaming: Everything You Need To Know
- Jennifer Rigdon, Express Scripts - Communicating Out Loud!: Communication Skills for Humans
- Mary Valloni, Fundraising Coach, Trainer - Is Fundraising Freedom Possible for Your Nonprofit?
- Angie Winschel, Almanac - Secrets of the Digital Universe: Revolve Around Your Audience
August 15 – Speed Networking with YNPN St. Louis, CSPRC and AFP*
Networking can be hard, but we make it easy! We teamed up with The Young Nonprofit Professionals (YNPN), St. Louis and Association of Fundraising Professionals (AFP) to bring a bunch of young nonprofit professionals together for some speed networking.
Each round lasts roughly two minutes, giving you time to make a quick, meaningful connection, before you’re off to meet someone new. This is a great opportunity to grow your professional network exponentially and to connect with other large membership organizations.
August 8 Luncheon – Current Trends in Nonprofit Communications to Engage Donors
With Kathlee Freeman, Grant Writer at Junior Achievement of Greater St. Louis
Between recruiting volunteers, writing grants and board meetings, communications is often an after-thought for many nonprofit organizations. Communications and marketing, though, are the bedrock of telling your nonprofit’s story, its impact, and inspiring others to get involved. And while digital platforms are important, your social media is only a piece of the communications puzzle. This presentation covers nonprofit marketing and communications trends, focusing on how to engage donors, especially millennials.
July 27, 2017 – Breakfasts with the Eggsperts: Foundations
Representatives from local foundations answer your questions and give advice. Speak with them personally, network and learn more about their best practices from fellow CSPRC members. Bring your questions for the Eggsperts.
Michael Renner: Missouri Foundation for Health (MFH)
Rene Cope: Employees Community Foundation of The Boeing Company
Linda Aitch: St. Louis Philanthropic Organization
Deborah Dubin: Gateway Center for Giving
July 11, 2017 Luncheon – Communicating During A Crisis: Best Practices to Prepare Your Media Plan
With Lance LeComb, Manager of Public Information and Spokesman for Metropolitan St. Louis Sewer District (MSD)
Do you have a plan for crisis communication? Preparing ahead can help your organization navigate a crisis when it happens—and even lessen the impact. Join Lance LeComb, Manager of Public Information and spokesperson for the Metropolitan St. Louis Sewer District, as he shares some best practices, including:
- What a good crisis communication plan should include
- Why every organization should have a plan and think about a crisis before it happens
- The benefits of proactive planning versus reactive response
- Recent examples of what works—and what doesn’t—in the media
June 13, 2017 – "Refreshing the Forest Park Forever Brand: A Case Study"
With Stephen Schenkenberg, Strategic Communications Director, Forest Park Forever
Join us for a case study in developing an effective nonprofit brand platform, from key messages to visual identity. Stephen Schenkenberg will discuss how his team developed a unified, contemporary brand identity and messaging platform for the conservancy that helps care for Forest Park. Stephen will delve into the six-month process his team went through, including working with board members and an outside design firm, and explain how the project has positioned the conservancy to earn greater visibility, awareness, and support throughout the community.
April 27, 2017 – Breakfast with the Eggsperts: Events
Angela Carr, Special Event Manager, Nine Network of Public Media
Laura Greenberg, Community Engagement Manager, Crown Center for Senior Living
Cassidy Johns, Assistant Director of Development, Delta Gamma Center
A.J. Kirk, Member Events Coordinator, Missouri Botanical Garden
Rachel McCalla, Event Director, Third Degree Glass Factory
Jamie Vollmer, Owner, Events by Inspire
Location and time:
The Community Foundation at 2 Oak Knoll Park, Clayton, MO 63105
Registration and Networking from 7:30 - 8:00 a.m., Program from 8–9 a.m.
Join CSPRC for the second of four roundtable discussion continental breakfasts. Each of these breakfasts will feature experts in a specialized area. For the second one, event specialists will be coming to the Community Foundation to answer your questions and give advice. Not only will you get to speak with them personally, you can network and learn more about their best practices from fellow CSPRC members. Please bring your questions for the Eggsperts.
April 11, 2017 Luncheon – Engaging Volunteers for Online Giving
With Mary McMurtrey, Director of Community Engagement, St. Louis Community Foundation
In celebration of National Volunteer Month, April’s presentation will feature volunteer ideas and ways your nonprofit can work more with volunteers. Mary McMurtrey, Director of Community Engagement at the St. Louis Community Foundation, will talk about ways to engage volunteers for Give STL Day 2017 and other online giving events. Give STL Day is a 24-hour, online giving event organized by The St. Louis Community Foundation to grow philanthropy in the St. Louis metropolitan area. Last year, more than 913 nonprofits participated in Give STL Day, which raised $2.15 million dollars.
March 14, 2017 Luncheon – Get Your Story in the Media
With Stefene Russell, Culture Editor, St. Louis Magazine; Matthew Hathaway, Communications Manager, St. Louis Art Museum (formerly of the St. Louis Post-Dispatch); Angel James, formerly of FOX 2
Your nonprofit has a great story. You do great work. So...how do you get the media to notice? Join us for lunch with a panel of experts in print and TV media. These professionals will share tips to help you maximize coverage for your organization, your partners and your mission. Bring your questions for our experts:
February 21, 2017 – Breakfast with the Eggsperts: Public Relations Specialists
Sarah Thompson, Founder of Sarah Thompson Productions, LLC
Dana Workes, Principle, Marketing and Communications Consultant, Dana Workes Creative, LLC
Sara McClendon, PR Manager, OSBORNBARR
Stephen Schenkenberg, Strategic Communications Director, Forest Park Forever
Location and time:
The Community Foundation at 2 Oak Knoll Park, Clayton, MO 63105
Join CSPRC for the first of four roundtable discussion continental breakfasts. Each of these breakfasts will feature experts in a specialized area. For the first one, four PR specialists will be coming to the Community Foundation to answer your questions and give advice. Not only will you get to speak with them personally, you can network and learn more about their best practices from the fellow CSPRC members.
February 14, 2017 Luncheon – Are They Buying What You're Selling? Using Your Value Proposition to Reach Stakeholders
With Christy Maxfield, Director of Entrepreneur Development Services at CET
Rarely does one value proposition resonate with all of an organization's stakeholders. Sometimes even those closest to the organization may not be able to clearly articulate the different ways its programs and services create value for beneficiaries, volunteers, donors and the community. When people don't clearly understand the value of those services or when what they value most is not clearly communicated, the organization is less effective at achieving its mission.
Using tools like the business model and value proposition canvases, we can unpack some of our assumptions about which of our organization's value propositions resonate with its various stakeholders. By analyzing our assumptions we can more clearly communicate the most meaningful value proposition to each audience. This session will use case studies to explore how your organization can test its value propositions to find the right audience fit and help improve program outreach and fundraising goals.
January 10, 2017 – Customer Service: Get to the Heart of It
with Tommy Rhoads, Director of Guest Experience & Continuous Improvement, and E.J. Turner, Guest Experience Manager, Pinnacle Entertainment
Whether you call them clients, customers, patrons, students or members, your nonprofit’s mission is centered on meeting their needs. But oftentimes we forget about one of the most important types of customers we deal with: internal customers. Internal customers include staff members, volunteers, community partners and board members. Research shows there is a close link between how internal customers are treated and how your organization is perceived by outside supporters, including donors, media and the public.
Join Tommy Rhoads, Director of Guest Experience & Continuous Improvement at Pinnacle Entertainment (Ameristar St. Charles & River City Casino) along with E.J. Turner, Guest Experience Manager, to learn their tools for success in customer service for internal and external customers. Pinnacle Entertainment in St. Louis has been named one of the Top Workplaces by the St. Louis Post Dispatch in 2015 and 2016.
December 13, 2016 – #FAIL or #BESTDAYEVER? Share Your Story with CSPRC!
Did you try something innovative at your organization this year? Did it work or did it fail? Join us on December 13 to hear about the innovations that others tried and learn from their mistakes and successes. There will be up to 8 speakers telling their stories in 5 minutes or less. This will be a fun, active event that we hope will get you thinking about new ideas that you can implement.